The SHIFT project aims to bring a novel
interdisciplinary approach to the challenges
tourism small and medium-sized enterprises face.
About Shift
SHIFT is a research project led by Instituto Politécnico de Setúbal (Escola Superior de Ciências Empresariais) with Escola Superior de Hotelaria e Turismo do Estoril, Instituto Politécnico de Lisboa (Escola Superior de Comunicação Social) and Universidade do Algarve (Escola Superior de Gestão, Hotelaria e Turismo).
Turismo de Portugal, I.P. is a partner of Shift. This project is funded by national funds through Fundação para a Ciência e a Tecnologia, I.P. (PTDC/EGE-OGE/2146/2021).
Tasks
Project management
Identification of key factors impacting tourism and formulation of scenarios
Development of the theoretical model
Development of the conceptual model, validation of the empirical model
Prototype development of the collaborative tourism marketing platform
Results dissemination and knowledge transfer
Our
Advisory Board
News
Lorem ipsum dolor 3
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore.
LER MAISLorem ipsum dolor 2
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore.
LER MAISLorem ipsum dolor
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore.
LER MAIS
Testimonials
It is necessary to ensure that tourism, which is very concentrated in Lisbon, Porto and the Algarve, is spread to the rest of the country. By getting tourism to reach the rest of Portugal, we will have a greater capacity instead of being at the limit. We that, we will see further tourism growth, also contributing to greater territorial cohesion.
-Pedro Braz Teixeira
As time goes on, there are more and more serious threats to information networks; the risk of dealing with intruders or other malicious activity will be greater than ever. More recently, the pandemic situation that led people and organizations to opt for home offices in several public and private sectors and internationally emphasize those risks.
-Carlos Costa Brito
Sustainability means a necessary investment in something currently referred to as sufficiency. In other words, using sufficient resources to ensure people's quality of life and wellness. As so, this is simultaneously a short- and a long-time perspective. The idea is not to reflect this wellness and quality of life only in the current generation but also in future generations.
-Francisco Ferreira
Safety is, for any country, the economic condition, the condition of development, and the condition of freedom. When our constitution states that every citizen has the right to freedom and safety, it is not by chance: they are linked in such a way that we do not even notice that a country prospers if it is safe. A country can attract businesses and wealth if it is safe.
-Dalila Araújo
The competition will be higher, and those unable to use these new digital tools to be closer to their customers with personalization and customized solutions and services will most likely deal with several challenges. People are increasingly demanding and will search for something specific and less standardized.
-Pedro Duarte
If I had to speculate on scenarios for the decades to come, I would say there is an ageing process. This process is common to all dynamics, both in receiving countries and in terms of the profile of visitors. Ageing will have a parallel repercussion, which is the necessity of work. As much as we want to modernize sectors, technology will not replace human labour. We will need more people than we have today to sustain a sector such as tourism.
-João Peixoto
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed et orci eget purus lobortis elementum in nec mauris.
-John Doe
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed et orci eget purus lobortis elementum in nec mauris.
-John Doe
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed et orci eget purus lobortis elementum in nec mauris.